EXPERT BID ADVICE &
INSIGHTS
Practical guidance, industry insight, and expert thinking to help you bid better and win more.
ASPIRE BIDDING INSIGHTS
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FEATURED INSIGHT
Start with our latest thinking
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From Good to Great: How External Training Transforms In-House Bids
The difference between winning and losing a bid can come down to training. Learn how to write in a more compelling way.
LATEST ARTICLES
More expert guidance
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How to Spot Tender Opportunities Before They Are Published
Read Article: How to Spot Tender Opportunities Before They Are PublishedWinning more public sector work starts well before the bid lands.
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The “So What?” Test: Making Benefits to Buyers Clear
Read Article: The “So What?” Test: Making Benefits to Buyers ClearWhen writing a bid use the ‘So What?’ test to make sure a clear benefit for the buyer exists.
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The Importance of Research in Bidding
Read Article: The Importance of Research in BiddingLearn the importance of research within bidding.
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From Good to Great: How External Training Transforms In-House Bids
Read Article: From Good to Great: How External Training Transforms In-House BidsThe difference between winning and losing a bid can come down to training. Learn how to write in a more compelling way.
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Writing for the Evaluator: How to Make Your Bid Easier to Score
Read Article: Writing for the Evaluator: How to Make Your Bid Easier to ScoreWriting a winning bid is about more than just writing persuasively. Find out how to write in a way evaluators can score.
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Why Good Businesses Lose Good Tenders (And How to Stop It)
Read Article: Why Good Businesses Lose Good Tenders (And How to Stop It)Surprised that your tender lost? In this article, Andrew Morrison shares some of the reasons why ‘good’ tenders can still lose … and how to fix it.
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Social Value in Public Sector Bidding: What Buyers Really Want to See
Read Article: Social Value in Public Sector Bidding: What Buyers Really Want to SeeSocial value is among the more challenging elements of a bid. Discover what evaluators look for, and practical suggestions to bid better.
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How to Use AI in Bidding Sensibly
Read Article: How to Use AI in Bidding SensiblyDoes AI have a place in bid writing? It is vital that you understand what it can and cannot do.
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My First 6 Months in Bidding – Christian Mucklow
Read Article: My First 6 Months in Bidding – Christian MucklowWhat can a new bid writer learn in six months? Bid Writer Christian Mucklow reflects on the habits, skills, and mindset shifts that have helped him grow.
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How to Write a Winning Bid Within Tight Response Limits
Read Article: How to Write a Winning Bid Within Tight Response LimitsChris Denyer explains how to write compelling bids when space is at a premium.
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The Procurement Act 2023: What It Means for SMEs
Read Article: The Procurement Act 2023: What It Means for SMEsFind out how the Procurement Act 2023 is changing the way small businesses win work.
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How Bid Writers Can Get the Best from Subject Matter Experts
Read Article: How Bid Writers Can Get the Best from Subject Matter ExpertsStrong writing can only get you so far. Learn how to tease out quality insights from subject matter experts to turbo-charge your bids.
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How SMEs Can Get Bid Ready for Public Sector Tenders
Read Article: How SMEs Can Get Bid Ready for Public Sector TendersUK public sector tendering market is huge – £434 billion in 2024/25. Government wants 30% of this directed to SMEs. How can you take advantage of it?
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What six months of running Aspire Bidding taught me about people
Read Article: What six months of running Aspire Bidding taught me about peopleAspire Bidding Co-Founder Chris Denyer reflects on what running a bid consultancy has taught him about people, and himself.
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Can We Renegotiate Our Public Sector Contract?
Read Article: Can We Renegotiate Our Public Sector Contract?War in the Middle East is sending shock waves around the world. If costs are soaring, what are your options?
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2026 Bid & Proposal Trends – Part 2
Read Article: 2026 Bid & Proposal Trends – Part 2Andrew Morrison, Aspire Bidding Co-Founder and APMP Global Thought Leader, gives his take on what bid and proposal professionals should expect in 2026
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2026 Bid & Proposal Trends – Part 1
Read Article: 2026 Bid & Proposal Trends – Part 1Andrew Morrison, Aspire Bidding Co-Founder and APMP Global Thought Leader, gives his take on what bid and proposal professionals should expect in 2026
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Andrew Morrison and Chris Denyer launch Aspire Bidding
Read Article: Andrew Morrison and Chris Denyer launch Aspire BiddingScottish bid and tender expert Andrew Morrison has joined forces with Glasgow-based construction tender specialist Chris Denyer to create the “Waitrose of bidding”
PRACTICAL RESOURCES
Turn insight into action
Use our practical checklists to assess your opportunity, prepare your response and strengthen your review process.